Director Alliances | Avianca Brasil | Brazil
our association with Hahn Air, we had very restricted or no distribution via
GDSs. We were new to this channel with very high distribution costs and
limited resources to manage worldwide sales. We had our own GDS contracts
with Sabre, Travelport and Amadeus and were members of only two BSPs.
The proper solution for us was an interline agreement with Hahn Air. It
gave us the opportunity to expand our distribution capacity significantly.
The benefits included the capacity to sell at a higher yield and increase
sales in market where we could not join the BSPs at the time, for example
Russia, USA, China, Japan and several countries in Europe. Today, we are
member of more than 30 BSPs and we continue to expand our GDSs coverage. We
have successfully transitioned to an international carrier, flying to Chile,
Colombia and the USA and Hahn Air maintain itself as a trusted partner for
every new market.